WARNING: This story is not for the faint of heart, may be a little long-winded, and will probably sound familiar to a lot of you.
Sit down, let me tell you a story
This one is a mystery story... It's about a community -- a community a lot like yours! It was launched rather quickly, owned by many, driven by reactive need, and grew and grew until it resembled a version of the Winchester Mystery House.
The Winchester Mystery House is down the street from where I live, and yes, it's a little creepy.
Now, if you are not familiar with the Winchester Mystery House then you are missing OUT! The Winchester Mystery House is a mansion in San Jose, California, which was once the personal residence of Sarah Winchester, the widow of gun magnate William Winchester. The story goes that Ms. Winchester was haunted (probably with a guilty conscious and a pile of bad dreams) which led her to remodel the house, under her day-to-day guidance, without interruption, for like 100 years. OKay, not really a 100 years but it was a really long time and she died at a fairly old age so you do the math. You see, she believed her family and fortune were cursed by the ghosts of people who had fallen victim to Winchester rifles, and that only by continuously building them a house could she appease these spirits. SOURCE: My memory from several midnight flashlight tours and of course Wikipedia.
What you don't realize, however, is how crazily insane this house really is: Stairways to the ceiling. Doors that open to blank walls. Doors that open to sheer drops. There was clearly no design plan (because the ghosts were leading the way, duh) and what design there is appears to have been done by a crazy person (a very tiny old crazy person because the some of the steps in the house are only 4 inches in rise and I've seen pictures of Miss Sarah-stands-for-Sassy Winchester).
The Jive Community is a little bit like the Winchester Mystery House.
Imagine spaces and groups with no management. Groups with no content. Groups and groups and more groups, almost 4000 of them! Questions being asked and no one there to answer them. There's a lot of great information here and so many great people but some of them are stuck at the top of the staircase leading nowhere and others might even be stepping through the door that drops to the floor below. In case you've had that experience, I'd like to apologize. Seriously.
So I got hired to rebuild the Jive mystery house.
Getting ready to start remodeling: I heart Photoshop
Rebuilding plans are happening behind the scenes.
- Launching a Governance plan - We are formalizing a governance team at Jive to manage the community refresh and ensuing use cases. We've identified three tiers of governance: Strategic, Operational, and Tactical. Altogether, the governance team involves almost 20 people in the Strategic and Operational tiers alone. These are the people who will be driving the decisions that you see here.
- Developing a Roadmap - We engaged Jive Professional Consulting to treat us just like they would any of you. They've done a ton of research is how the community is used to today then interviewed a large group of stakeholders to determine where the community needs to go. The result is a roadmap which I am working to get approved by the executive sponsors and the strategic steering committee.
- Examining top Use Cases - Working with the Governance team and business stakeholders, we are evaluating concepts and resources to determine that gets done first.
So, it's going to take some time, but this is a priority for the entire company. I'll continue to share updates in this blog as we know more. I hope you are excited as I am!
By the way, we might keep one or two wacky doors or hidey-holes because let's face it, mysteries make life interesting. Right?
Stairway to nowhere. See? I was not kidding.