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ipad-mini.jpgFirst off, I want to say Thank You to all the participants who submitted to the competition.  In total we had over 70 submissions (many of which are still highlighted on the The specified item was not found. community page) and I was happy to see everyone getting into the spirit of the competition.


Per the competition details outlined in the:  The specified item was not found.

The following criteria was used to determine the winner in the Final Round:

Prizes unlocked in this competition:

  • 1st Place - iPad Mini 16GB WiFi (Color chosen by winner)
  • 2nd Place - iPad Mini 16GB WiFi (Color chosen by winner)
  • Best in Show Framed Meme


And the winners are:


1st Place + Best in Show2nd Place


Nick Thomas

Ace Group

w/20% of the Votes & 16% of the Tweets

submitted this meme:05-nxthom.png


Oliver Reece

Millward Brown

w/16% of the Votes & 17% of the Tweets

submitted this meme:02-reece.png


1st Runner Up2nd Runner Up3rd Runner Up

Brad Hollander


w/17% of the Votes &
9% of the Tweets


Victoria Hubertz


w/14% of the Votes &

10% of the Tweets


Guillaume RATIER


w/14% of the Votes &

4% of the Tweets




All participants will be receiving their #MEME13 badge and status points this week.  Thank you for participating in the game!


Did you like this competition?  Let us know your thoughts on how we can make it better.  We've already got some more fun games planned throughout the rest of the year in the Jive Community, and cant wait see where the games take us.

How would you like to see double-digit growth in your workforce productivity? Attend this webcast to learn how your organization can increase productivity by up to 15% by becoming a collaborative socially enabled workforce.


Wednesday, April 3 at 9am PT join us for a webcast to hear from Ted Shelton Managing Director of PwC’s social enterprise management consulting organization, and Christopher Morace, Chief Strategy Officer from Jive Software, who will discuss and share examples on how to:

  • Improve collaboration across geographically distributed teams.
  • Increase alignment on corporate strategic initiatives.
  • Reduce costs of training and onboarding of new employees.
  • Reduce time spent in email and searching for information and experts.


The secret to cracking the social business code is to (1) identify the right use cases that that impact company performance, (2) plan the right strategy for introducing social business collaboration tools into your company and (3) ensure you have the right technology that integrates with the way your company works.


Reserve your seat here.

StrongMail logo.pngCustomer Support calls can be a very arduous task - not to mention a major expense for companies. StrongMail, the leading provider of online marketing solutions, began to see this as a challenge. Prior to Jive, there were only two ways customers could talk to StrongMail—technical support and their account manager. As StrongMail’s customer base was growing rapidly, so was the need for support to sustain that base. Rather than just increasing the number of customer service personnel, StrongMail decided to transform the way they supported and engaged with their customers - through social business. That led them to select Jive as their back-end system to help run their business by transforming their existing customer support with a social powered customer community. Working with Jive, StrongMail deployed their external, customer-facing online community "Spark" in April 2010. Spark integrated directly with StrongMail's formal case management processes through, enabling collaboration with other customers while also providing them with a single, centralized resource to meet all their support needs.


Spark-Screen-Shot.jpgSpark not only connected StrongMail’s Support Team to their customers, but also helped create a dynamic and collaborative workplace where StrongMail’s customers can interact and share with each other. Living up to its name, the community is sparking a great deal of activity, including one that is very valuable:customers answering other customers' questions.

Customer engagement was the key in driving business impact across all fronts. Whether its views of educational material or discussions amongst other customers, the number of customer service calls was greatly reduced and the level of collaboration and engagement greatly increased.

"Jive allows us to cost-effectively scale our support organization while at the same time providing better service to our customers. What's more, our customer community is such a valued asset that our sales force is using it as a differentiator in the marketplace." Dave Cormier Director of Product Marketing, StrongMail


Spark has achieved pure business value throughout the company and their customer base-

Both qualitatively:

  • Customers are quick to answer questions from other customers.
  • Educational materials are being viewed and discussed widely on a regular basis, which has a direct impact on reducing support calls.
  • Internal StrongMail experts outside the official Support team are interacting with customers, which plays a role in strengthening connections with the company’s customer base.
  • Product management has received valuable feedback for enhancing future product versions.

And quantitatively:

  • 86% adoption rate by StrongMail customers and 58% login to Spark regularly.
  • 95% received answers to their questions or had issues resolved via Spark.
  • 69% search for an answer in Spark first, before contacting support.
  • 50% have decreased their usage of technical support 90% find Spark helpful.

StrongMail achieved these business value stats by investing in the right technology and implementing an effective strategy developed in conjunction with Jive experts and their own employees. They took the next step in transforming their business by forming a cross-departmental steering committee with experts in all departments: Marketing, Support, Services, Product Management, and Sales. The cross-functional team enabled StrongMail to successfully integrate Spark into important customer processes – from on-boarding to monthly account management meetings. The marketing team also used an effective combination of email marketing, social media, and an evangelist program to foster and drive ongoing engagement with the customer community. These activities clearly show how StrongMail is an excellent example of a true social transformative company that is going above and beyond basic adoption- and they sure have the stats to prove it.

For more information on how social business is paying off, download this Whitepaper.

The purpose of this document is to provide a step by step guide on how to log cases within your Jive Community Support group. All customers are designated a secret Support group with restricted access on the Jive Community. This will be the primary method of reaching Jive; whether your question is technical or account related.


Logging in to the Jive Community

  • Go to Welcome | Jive Community and login in the upper right-hand corner.
    • If you're new to Jive, register as a new user, and use your company email. You'll receive an email with your login credentials.
    • Please instruct other users who will have access to your support group to register and join the community.
  • Navigate through the Jive Community to build your comfort:
    • Home: General landing page.
    • Browse: Search the community for Content, People, and Places. All available content in your Community, i.e.: Blogs, Documents, Discussions, Polls, Events, etc.
    • Connect: Developer and Community Manager spaces.
    • Get Help: Search Jive documentation, Knowledge Base, Community Support space, My Account, MyJive Group.
      • My Account - If you aren't able to access, please reach out to Support and request access. This section allows you to access and download your Jive license.
    • Explore: Product places and blogs.
    • Apps: Jive Community Apps market.
  • Go to the Home menu, and select Notifications in your inbox. Then, accept the invitation to your Support group.

Accessing your Supportal (Secret Support group)

  • Go to Get Help at the top of the page, and then select MyJive Group.
    • Note: If you land in the "Jive Customer", then you still need to accept your invitation to your group.
  • In your Support group you'll see the following:
    • Overview: Activity taking place in your group, including recent content and open cases, as well as environment information and actions you can perform.
    • Content: Houses documents and discussions created within your Support group, lists all cases created and reflects environments associated to the group.cases.  .
    • People: Here you can find all the current members of your Support group.
    • Projects: Displays any active Professional Services engagements.
  • Actions:
    • Invite people to Join - When you've established who within your company will have access to your Support group, then you may invite members by clicking on "Invite people to join this group". For security purposes, Jive does not manage membership.
      • Once you send the invitation, the user will see a notification in their inbox and the option to accept or reject the invitation. They will also receive an email with a link to "Join this Group."
      • Once a user accepts the invitation, final approval is done by the Group Administrator.
    • If you haven't established a Group Admin, please submit a case to request permissions. You may have more than one administrator.
    • Creating a case:
      • To create a case, select "Start a case" under the Actions widget on the right of the Overview page. This will open a new case page.
        • Title: Enter a subject line that best describes your issue. Note: Support Engineers may rename cases for tracking purposes.
        • Body: Be as descriptive as possible in the body. Feel free to include screenshots, error messages, or other details regarding your issue.
        • Case Details:
          • Severity: Select the level that best fits your situation. This is broken into three areas:
            • 3: Low - Non-Production related issues and questions. i.e. general inquires, account related, etc.
            • 2: Medium - Minor impairment in functionality on a Production or UAT instance.
            • 1: Critical - Reserved only for emergency situations with UAT or Production instances where users can not access the site or a specific function. Severity 1 cases are monitored 24/7 and will be handled with utmost priority.
          • Product: Select the product that best reflects the issue.
          • Environment: Select the environment in which the issue pertains to.
        • Tags: You can add tags to the case for easy referencing and searches by coworkers in the future.
        • Post your case.
    • Escalating a Case:
      • If you believe a case you previously submitted is not receiving the Support attention it requires within the SLA, you can escalate the case by clicking "Request Escalation" under Actions on the right-hand side of the case. When a case is escalated, our Escalation Managers are notified and will respond as quickly as possible. Please note that escalating a case does not change the SLA or severity level. If the issue is a Sev1 or becomes a Sev1, i.e. your production site is non-functional, then please create a separate case and assign it a Severity level 1.

Engaging your Jive Support Engineer

    • Depending on the level of Support you have purchased, your SLA will vary. All cases will receive a response within 24-hours.  Please consult your Jive Support Services contract for specific details.
    • Jive Engineers will often request additional details around the issue you're encountering to further troubleshoot and identify the root cause. Please respond to the case accordingly and as soon as you're able to obtain the information.
    • If you prefer to discuss your inquiry over a meeting, please submit a case and coordinate with the assigned Support engineer to schedule a time that best suits your availability.

Lately I've noticed that the terms "social business" and "social media" are often confused – or at least we haven't come to a firm agreement as an industry what the key differences and similarities are between the two. While this can be frustrating for someone like me who has been immersed in social business for the past several years, I can see how they may be confused. They both involve computers, social, and networking, so they must be the same, right?


Working in social business comes with many opportunities to indoctrinate colleagues and friends with how this is going to fundamentally change the way we work. But even as more and more companies adopt social business technology, I can tell that many folks still equate anything "social" and online with Facebook and Twitter – consumer-oriented social networking sites we all know and love. While these sites play a role in social business, they aren't the whole story.


Social networking to this point has been mostly a consumer activity – people using online tools to connect with people around all sorts of topics and interests. Businesses have jumped onto these platforms to market and advertise because this is where their customers are gathering. Marketing and advertising go where the people are, and over the last 100 or so years, these dollars have moved from print, to radio, to TV, to email, and now to online social networking sites.


So how is social business different than your company having a Twitter and Facebook account? Social networking as described above is a part of social business. But social business is not just about networking with your customers. It is about how we will work together using online tools that are very much like Facebook, LinkedIn, and Google+ but are designed to meet the special needs of businesses.


The online tools for social business need to be specialized for the enterprise. That is where software companies like Jive have made huge contributions. They provide secure social networking environments where employees connect, collaborate, and create, whether they are in the same office or thousands of miles apart. And social business tools are unique in the way that they meet special business-related requirements like security, collaboration, and document management.


There is a lot more to be written about social business. We are at the beginning of this movement. We are just starting to create best practices on implementing these tools in organizations and adapting business processes to best utilize them. At the same time, the software is continuing to advance and adapt to better meet the unique needs of businesses.


Remember the days when we called having an online store and email "eBusiness?" Now it is business as usual. And someday soon, social business will be business as usual. Once I can get everyone to understand what it is...

There have been many studies on the adoption of sales software, and for good reason.  Adoption is the foundation of any software ROI, and also the single largest reason billions of dollars are wasted.  Over the last 10 years somewhere between of 30-70% of CRM projects failed, depending on the definition of how badly.  If led by IT, 70% of companies will fail at social initiatives according to Gartner.  I have never met a sales or marketing leader that said they had a fully adopted CMS system (i.e., studies on SharePoint have shown an average only 40% user adoption). And, the scary reality is that the most widely-used sales tool is still a 40-year-old piece of technology: email.


Why have these tools failed to gain adoption?  Sales people don't care about software or the next 3 letter  acronym, they care about what software does for the number, size, and speed of deals.  When you look at these systems, there are some fundamental challenges  that explain the adoption issues.


10 Reasons Sellers Dont Adopt Software.jpeg.jpg

  • CRM: Customer Relationship Management was never really created for front line sellers, as the primary benefactor is management for inspection and forecasting.  Most sellers view CRM as a historical accounting tool and administrative burden.
  • CMS: Content Management Systems were typically developed for corporate project teams to create content, not access or use it.  They are overly complicated and not based on a selling situation.
  • LMS: Learning Management Systems were "just in case you ever needed to know everything" instead of just in time experiential learning. Due to the lag and cost of  creating content, most LMS modules are also out of sync with the latest market changes.
  • Portals: Portals are still largely static repositories and one directional.  Many are built on 10 year old technology and the sales tab was thrown in without use cases.
  • Social: Social is relatively new to sales and has popped up on pockets in sales organizations.  It can also be rolled out generically, or only used externally to acquire new leads / contact data.


With CRM some clients have tried to mandate adoption as a stipulation of employment (much like IT used to  with devices), however this  causes minimum, low quality interaction and input.  When combined with CRM systems, processes, and mobile devices, social presents one of the first sales solutions focused on end user value. However, social, communication, and collaboration tools cannot just be mandated.  There are a number of ways Jive customers drive extremely high levels of adoption from their sales teams and serve as a great example to be learned from.


Ten of the more critical ways our clients drive adoption are:

  1. Have Deep Use Cases.  Harvest and verify them with sales teams, and for each use case create high-level benefit statements and specific ones for each audience.
  2. Create a Plan. Treat internal sales deployments like external marketing campaigns.  Brand your roll-out and create grass roots campaigns, influencers, etc.
  3. Get Sales Talking.  And make sure it's at every level:
    • Executives need to have bought into social and contribute content in order to create the culture. Video blogs are a great way to accomplish this.
    • Sales Leadership groups can also secretly collaborate and then share monthly best practices or have regional groups.
    • Have a sales mentoring program to incent top reps to share with newbies and cross-pollinate best practices.
  4. Seed the Field. Plant new content and shut down locations outside of your new system where they could access old content.  Don’t have content?  Ask questions about the topics and see what sellers say.   Have ideation jams if you need more sales materials.
  5. Raise the Barn. Have in person and virtual events and let sales submit content, whittle it down to those that match the messaging you want.  Like, rate, and create polls to vote on top content.
  6. Record Everything. Any new live event, QBR, sales call, etc. start videotaping or recording, and serve them up as a series for those who couldn’t make it.
  7. Add Value to Existing Systems (Office, CRM, CMS, LMS, Web Sites, etc).  Sellers have already adopted other tools, and make sure you are integrated with all of them.  As an example, you could turn email threads into deal room discussions presented right next to CRM Opportunity data.
  8. Access on the Road. In the world we live in you need to have access from any mobile device or tablet.  Give them the ability to create content, ask questions, present pitches, and accelerate the deal, online or off.
  9. Make it Fun.  Use gamification and have contests, set missions, and give rewards.  However, gamification can’t just be points for contribution, it needs to be specifically rewarding the sales behaviors you are trying to drive.
  10. Experience is Everything. If it isn’t as easy to use or slicker than the tools sellers know and love at home, don’t roll it out.  Make sure to test every tool before deploying and don't trust that a good looking screenshot means a great user experience.


Do you have other ways that you have rolled out software to sales with high adoption rates?  I'd love to hear how you are gaining sales adoption.  Also, please join us for a webcast with Gartner and Good Technology on 3 Keys to Unlocking Sales Productivity with Social on March 26th. Register here.


You can also find this information on SlideShare here.

Critical Mass is a global leader in digital marketing, that not only presents marketing services, but also aspires to provide an "extraordinary experience"- an experience that brings together creative thinking, smart ideas and emerging technologies to form solutions. The firm effectively creates incomparable experiences for each of their clients because of their key drivers—inspired people, innovative ideas, and quality results. In order to adapt to constant changes in the market and to stay true to their MO, the global operating company requires considerable amounts of collaboration. When working together in offices dispersed all across the world, it is imperative that Critical Mass is equipped with technology that delivers real-time responses and crucial information to each distributed team.

Critical Mass + Jive = CM1


Jive helped Critical Mass create a community structure that reflected its corporate values and company needs that were both scalable and easy to implement. Jive’s features encapsulated all collaboration capabilities; which included: iterating on ideas, sharing and customizing documents, creating microblogs, soliciting feedback from all stakeholders, managing notifications and providing a secure space to manage all project assets.  Adoption was organic and rapid as CM1 became valued to both stationed and remote employees. By consolidating and standardizing company resources, tools, and conversations; CM1 created not only social structure, but an overall unified employee experience.


Our 90% adoption rate is testament that our teams live and work socially,” said Alyssa Rosengarden, Application Support Manager. “CM1 has led to business growth, reduced rework, higher sharing, cross-office collaboration and a more united global company.”

For more information: Watch Alyssa's testimonial


Business ImpactCritical Mass screenshot 2.png

Critical Mass’ Jive-powered CM1 community has provided the company with one place to find experts, connect people, assemble teams, collaborate on ideas, prepare proposals and deliver exceptional results:

  • 90% adoption rate among employees
  • 96% active users
  • Widespread knowledge of employees skills and talents & ability to quickly assemble cross-discipline project teams based on these assets
  • Greater transparency, inclusion, connectedness, sharing and efficiency across offices, remote employees, accounts and disciplines, which has led to more engaged conversations and collaboration
  • Full insight into the collaboration required to produce great work within tight deadlines
  • Strong reuse of core assets—case studies, methods and approaches across the various disciplines
  • More efficient management of meetings and communications


These results clearly demonstrate the power of a social intranet as it fosters social creativity and streamlines collaboration in the enterprise. These externalizations provide a means for others to interact with, react to, and build on an idea by allowing multiple voices to be brought in. As a result, it not only improves productivity but also creates a common language of understanding among employees. By choosing Jive, Critical Mass has powered the CM1 Community with the #1 provider of social business platforms to engage employees with ideas, conversations, knowledge and solutions. Critical Mass is transforming Social Intranet and we at Jive are excited to be a part this experience.


Learn more about creating a powerful employee community and check out for Social Intranet.

Often when a company is rolling out a social business or enterprise collaboration project, the technology will be the “shiny new toy” part of the project – it is visible, easy to play with, and gets most of the attention. The home page of the new site gets designed and redesigned, and the team spends hours in meetings where mock-ups are paraded in front of conference rooms full of project sponsors.


This is roughly equivalent to a football team worrying more about what their uniforms look like than the players inside – “We look good – even if we can’t play together worth a darn!”

Collaborative work environments have huge advantages for business – decreased costs, increased customer satisfaction, higher revenues, and lowered employee turnover to name just a few. But in order to get these benefits, employees must start working differently. While most employees will eventually invent a way to take advantage of the new tools, many businesses delay the achievement of their social business goals by waiting for employees to “figure it out." Not only that, the inertia of historic company work habits keeps employees working the same old way.

Your employees are already experts at their current jobs – their current success is based on their current work habits, and they are unlikely to quickly change on their own since change comes with risk.

In order to get to the benefits of social business faster, smart business leaders not only train their teams on the new capabilities of the new tools, but they set expectations that it is time to change. This takes the risk out of change. Does your enterprise collaboration project include the following?

  • Do we know specifically in what ways we want our workforce to change?
  • Have we identified metrics that let us know we are making progress towards those goals?
  • Are we training our teams on the changes we want?
  • Is management aligned with these goals and leading the change?
  • Are company recognition, reward and compensation systems aligned with the new way of doing business?
  • Do we have a communication plan that supports all these objectives? (Hint: an email announcing “the system is up – go do good stuff” is not a communication plan).

Human beings are often reluctant to take risks and make changes by themselves. By identifying and communicating the desired outcomes, linking them to new ways of working, and leading and rewarding the changes, you can overcome the natural reluctance to take a risk, dramatically shorten the time to benefit, and increase the amount of benefit gained by the company.

In the end, the workforce wants to help the company succeed – successful social business projects take advantage of this and remove as much change risk as possible. This transforms your employees from boat anchors holding the company back into change agents driving the company towards success.


March Madness is in the air, and its time for some socbiz memes!  Everyone has a funny story to tell when it comes to work, so why not put a funny picture to your social business story ... and enter to win 1 of 3 iPad minis!?

This challenge is all about creating interesting memes related to social business, and having fun in the process!  It's simple!

  • Create your very own custom #socbiz meme poster, and share it in the Jive Community by March 14th, 2013 11:59 PM PST
    • Get your friends and colleagues to join in on the fun!  They can vote or submit memes themselves.
    • The more memes we get, the more prizes we give away!
  • Get your friends and colleagues to like your submission in the Jive Community.
    • Top 10 most liked submissions during the open round will move on to the final round.
  • Get your friends and colleagues to vote for your submission in the Jive Community starting March 18th, 2013 8:00 AM PST
    • Also, earn more votes by getting followers on Twitter engaged. (see: The specified item was not found.)
  • Top 3 finalist in the final round will win an iPad Mini! (prizes contingent on participation, see: The specified item was not found.)
  • *** Best in Show will also receive a 36" x 24" framed version of their motivational poster (up to $100 in value)


For up to date information about the challenge, including rules and restrictions, and how to submit your memes, please visit the The specified item was not found. community.


Good luck to all the participants, and have a great Meme March Madness!

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