Work isn't what it used to be. More workers are telecommuting from all over the globe via laptops and mobile devices – no longer is sitting in a brick and mortar office a requirement. Social collaboration has played a key role in empowering employees to work effectively regardless of their location, allowing them to share knowledge, find information and chat with subject matter experts from wherever they may be. Over the years departments like IT and sales have fully capitalized on this change – the question is why hasn't human resources?
According to Global Workplace Analytics, the number of remote employees in the United States has swelled 79.7% between 2005 and 2012. As commutes morph from driving to the office to slipping out of bed to shuffle down the hallway to a laptop, HR must modify its practices to leverage social collaboration. This goes beyond storing and sharing documents with employees and expands to include utilizing social collaboration to recruit and retain top talent, facilitate coaching and offer better learning environments, and accelerate the return on hiring investments.
Build It and They Will Come: Recruiting and Retaining Top Talent
Companies are more often reporting that their biggest pain point is finding leadership talent with the skill-set required who are willing to relocate. Social collaboration allows organizations to break down geographical barriers and expand the talent pool beyond their backyard.
It’s also the era of the freelancer – Adecco, a temporary placement service provider, predicts that freelancers will eventually make up about 25% of the global workforce. The bottom line is convenience is becoming the name of the game. Workers want to work where they want, when they want – an office-only policy could be a deal breaker.
Go Team Go! Building Organic Coaching and Learning Environments
Collaboration practices can unleash the potential in employees. According to Aberdeen’s 2013 Learning Study, 51% of the learning that takes place in organizations today is unstructured; that is, workers are digging around on their own to seek out knowledge rather than partaking in structured courses. Social collaboration software gives employees the ability to chat with subject matter experts, brainstorm with peers and access company information at the drop of a hat.
Reap What You Sow: Accelerate ROI on Hiring Investments
If you’ve ever started a new job, you know the most frustrating part of it is the dreaded “ramp time.” Getting up to speed in a brand new space isn’t just hard for new employees – on-boarding costs the business real dollars.
Collaboration tools house everything an employee would need to know to ramp up on a new gig, beyond just documents and videos. A new employee now also has easy access to other employees and a first-hand look at how employees communicate with each other, processes and documentation.
Stay tuned in the coming weeks as we dig deeper into each of these HR initiatives – I've only scratched the surface in this post. If you’d like to learn more about how HR and social collaboration can work together in perfect harmony, check out these resources:
You can also register for an upcoming webcast featuring Mollie Lombardi of the Aberdeen Group tomorrow,March 6 at 10 a.m. PST/ 2 p.m. EST. She'll discuss these topics and more to demonstrate how HR can use social collaboration to its full potential – see you there!