This session resulted in attendees walking away with LOADS of tips and tricks to try at their organizations. Thanks so much to the gurus Rachel Duran, Radio Shack Community Manager, Kirsten Laaspere, Community Manager for Fidelity Investments, and Claire Flanagan for hosting.
Rachel Duran's Point of View:
You must prep for executive engagement:
You must get the executives excited!
Create a Social Guide Program:
Kirsten Lasspere's Point of View:
Three levels of Social Executives:
Make sure you also check out The Community Roundtable's The Social Executive Stages of Adoption.
Jive Internal Communities: Does anyone have any other tips and tricks to get executives involved and engaged in their communities? Please share!