Imagine for a minute walking into a dark theater, with projected images that are so colorful, so bold, so beautiful they could be art on any museum wall. It’s my first JiveWorld so my heart is pounding, my palms are sweating… the music is rocking and loud and thrumming in my chest. Lights shine onstage and also from the darkened sky of a ceiling. And what I see on stage is a confoundingly intricate machinery of wonderfulness.


As I make my way to my spot in the second row, azureantoinette turns around in her seat and welcomes me to JiveWorld. A fabulous poet, a brave and brilliant woman, she’s reaching over the seats to grab my hand. Saying that I love her work is an understatement, so I might pee my pants or cry. I’m not sure which.

Let's start with the Rock Stars

When OK Go comes on stage, I’m mere yards away from a rock band! The musicians run on stage, looking their rock star best, and I’m thinking it might be time to become a groupy.


The best thing ever is play a show at 8 in the morning, it doesn’t get any more rock and roll than that.

It’s like playing at 14 o’clock at night.  - Damian Kulash.

As OK Go closes their last song, Elisa Steele runs on stage for a picture with the band, “I’m not a millennial, so selfies are a challenge!” As she poses with OK Go, Damien grabs the camera because in his words: “I have longer arms!”


Elisa opens the conference with the story of our new brand: Only Art is Human and the overriding message from Elisa Steele and Tony.Zingale is obvious:

Jive is all about people

Together with Elisa, Tony Zingale explains "JiveWorld is all about you... our partners, our customers, our ecosystem. For you first-timers, you are going to have your mind blown.” 

You may ask: “TZ, what have you been up to over the last year? Tony is pretty clear: “We’ve been working on some ****.”

“The essence of JiveWorld is this,” says Tony, “we yield the stage to our customers and partners to talk about use cases, best practices, challenges, how you booed-out the crappy SharePoint instance… 90% of the speakers are customers and partners.”

Elisa talked about working how you live. “It’s about how we work and how we get things done.” Work hasn’t quite caught up with the way we live at home with access to applications and systems and the ability to use multiple devices.  New ideas come from all different places, organizations can find ideas faster, people can be more engaged.

We want every company we work with to have a healthy engaged workstyle: “If lifestyle is the habits you have in your life," says Elisa "then workstyle is simply how you do your job.”

Every organization already has a workstyle, is it good, it is okay, is it not so good? It’s about how you connect, communicate and collaborate.

A drinking club with an art problem

The highlight of the show came from Adam Sadowsky of SynLABs. Admittedly, he says they sometimes call his company a "Drinking club with an art problem."

An expert on building Rube Goldberg Machines with people, Adam showed us this OKAY video and also this Red Bull video of other human machines he's built. The videos are so cool and so graphic (you need to click-thru and watch them), that I might want to be Adam Sadowsky, or at the very least I want him at my parties, fo' sure. He may be my new creative hero. His advice to us: explore, keep your eyes open, make mistakes because that’s where the learning is, and acknowledge that some stuff stinks but is still essential.

Next we find out that the wondrous mouse-trap of a contraption on stage is actually a Human Collaboration Engine! Five participants were brought up on stage to help operate the machine. Ryan Rutan on a bike, Dina Vekaria and kat_carter on a see-saw, Jessica (de la Torre) Maxson on a hand-crank, and cbeck on a pull-lever. The machine took a few tries to work, and things had to be triggered again and again, but it reminded me of real-live collaboration which is sometimes seamless, yet sometimes not so seamless.Yeah, it was just like that.

Wait for the ball, Crystalee! The end of the Rube Goldberg machine popped open a box containing the Jive WorkStyle Award.

Jive WorkStyle Award

Congrats to Crystalee Beck from MarketStar for winning the Jive WorkStyle Award!

Watch for cbeck in the next How I Work interview. Congratulations to all of the finalists!

Mylan for Jive

Mike Laffin from Mylan told us his story of how Jive changed the way his company connects, communicates and collaborates. Famous for the EpiPen product and providing HIV treatment to developing countries, Mylan is helping 7 billion people all over the world.

When launching their Jive instance for 20,000 employees and conducting a global brainstorm for a name there were 1,500 suggestions. Most ideas started with My___ such as MyFace. MyTie. MyCreeper, Myve (rhymes with…). My ultimate favorite was "YOUTWEETFACE." I mean, who wouldn't love to use that every day?

More best practices for their instance is that Jive is their global intranet, is the default page for opening a browser, and all access to company systems are through their system (called officially Mike). When they launched Mike they closed all other intranets.

Jeffrey Hayzlett

Jeffrey Hazlett from C-Suite and The Hazlett Group spoke as an early adopter of social systems and supported the innovations made by Jive.

Work Better Together Award

In addition to all of the great content, Elisa and Tony also announced the winners of the Work Better Award: Congratulations to Kim England and  Dina Vekaria of  Pearson!


More Main Stage fun coming tomorrow with new Award announcements and product previews!


Stay tuned.


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