|Internal (for employees, as well as contractors and other external contributors)||External (for customers or partners)|
|Common use cases||Company intranet, enterprise collaboration hub, employee onboarding, sales enablement, HR portal, IT help desk|
Increased productivity, knowledge-sharing and innovation, employee engagement, strategic alignment, cultural cohesion, job satisfaction and retention.
|Higher brand awareness, sales, customer satisfaction and loyalty. Better partner alignment, enablement and effectiveness.|