Employee Community Activity Patterns in Large Organizations

Version 16

    Note: This document was created in collaboration with many large, global Jive customers.

     

    In large, global organizations, several common patterns of community activities tend to emerge. Good practice includes seeding such patterns early. Each of these "building block" patterns can be applied to one or more Social Business Solutions. You'll see these patterns used in specific situations in Example User Activities by Business Unit.

     

    Pattern

    Typically in the form of:

    Replaces | Reduces |   Complements

    Newly enables ability to:

    Real-world examples
    General collaboration or communication within a team

    Discussions, either personal (where other people are invited), or in a private group

     

    Email notification subscription is required as an initial business behavior to promote adoption

    • Replaces email threads
    • Reduces time to get answers
    • Have a single place to see the entire conversation chain
    • New people can easily be brought in and see the entire dialog
    • People aren't accidentally dropped off of a conversation by someone forgetting to hit "reply all"
    • Better coordinate activities
    • Product Marketing Team Collaboration
    • Services Engineering "Mailing List"
    • Chicago Sales Team

    Project collaboration on tasks within a project team

    Discussions, questions/answers, documents, blog posts in a private group, with multiple projects

     

    Email notification subscription is required as an initial business behavior to promote adoption

    • Replaces one-off emails/IMs/phone calls
    • Reduces project status update conference calls
    • Complete tasks faster
    • See how tasks are accomplished, thereby promoting best practices and knowledge sharing
    • Identify early warning signs if a task is slipping or a team member needs help
    • Software Pilot Launch
    • Marketing Campaign Creatives
    • CRM System Integration (with newly acquired company)

    Project communication to global organization

    Blog in a public group or space

    • Complements intranet news articles about same
    • Be aware of projects across the   organization, thereby reducing duplicative activities
    • Get help from more people across the organization
    • IT Blog

    • Executive Corner (blog)
    • Product Marketing Blog
    Development/Competency groups to build a profession or set of skills identified as critical to one's businessDiscussions, questions/answers, documents in a public group or space
    • Complements formal HR profession and mentor programs
    • Share profession-specific knowlege with a greater number of people
    • Accelerate professional advancement by bringing would-be mentors and protoges together faster
    • Program/Project Manager Competencies
    • Solution Architects Community of Practice
    Product/Solution Development to enable cross functional members to collaborate on new product  ideas/solution development or builiding out a company's Point of ViewDiscussions, ideas, blogs in a public or private group or space
    • Replaces one-off emails/IMs/phone calls
    • Reduces conference calls and F2F meetings
    • Leverage "crowd" knowledge across the organization
    • Better refine ideas and solutions before development begins
    • Cloud Computing Innovation Group

    Peer support for work tools or company policies and procedures across globe/region (e.g., MS Office, BlackBerry, etc.)

    Questions/answers in a public group

    • Replaces one-off emails/IMs/phone calls
    • Reduces IT helpdesk calls
    • Reduces HR helpdesk calls
    • Be more productive when using productivity tools
    • Get help from across the organization
    • Excel Tips & Tricks
    • Blackberry Support Group
    • HR Q&A
    • Leave of Absence Tips

    Subject Matter Expert Q&A within global/regional communities of practice

    Questions/answers and FAQ documents in a public space

     

    Email notification subscription by SMEs is required as an initial business behavior to promote adoption

    • Replaces one-off emails/IMs/phone calls
    • Reduces time to find answers and experts
    • Spread knowledge faster and farther across the org
    • Sales Enablement Center

    • Product Knowledge Base
    • Data Specialists

    Organizational unit communication

    Blog in a private or public space

    • Replaces cascaded emails, newsletters over time
    • Find communiqués at any given time
    • More openly converse with   management/peers about communicated topics
    • Spread message farther through network effect
    • Corporate Communication Blog

    • HR Blog
    • Southeast Sales Blog
    • Executive Corner (blog)

    Individual communities of interest (e.g., diversity groups, well being, photography, volunteerism, personal environmentalism, etc.)

    Discussions, blogs, polls, videos in a public group

    • Complements typical HR personal sustainability objectives
    • Develop deeper, trusted working relationships with colleagues, which can lead to more highly performing individuals
    • Can improve overall employee engagement scores
    • Women in IT
    • Photography Club
    • Bicyclers
    • Giving Back Locally
    • Apple Fans
    • GLBT Supporters
    • Being Green
    • Operation Get Not Fat
      Extended classroom communities (for use after in person training)Q/A, discussions, documents, videos in public or private group
      • Complements typical education that ends when the the classroom session ends
      • Develop skills further through Q/A and discussion which is how adults learn best
      • Connect individuals who took the same class at different times/locations to get different perspectives
      • Share soft copies of classroom materials
      • Provide feedback on improving class content