JiveWorld10: [Track #1] - [Gartner's Checklist for a Holistic Social Business Software Strategy] - Presentation

Version 5

    As a Jive customer you’ve embraced social as a strategic part of your go-forward business strategy, helping drive either employee or customer engagement. But many companies are still in the process of developing a comprehensive social business software strategy that addresses the intersection of the external and internal worlds. Gartner’s Chris Fletcher will share his team’s research and perspectives on key steps and focus areas that a comprehensive social business software strategy requires — one that ties to business imperatives — and the value unlocked by breaking down the walls between customers, prospective customers and employees.


    Chris Fletcher

    Gartner, Inc.


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