JiveWorld10: [Track #2] [Context is King - Get Users in and Keep Them in] - Presentation

Version 4

    Building and growing a successful community beyond the early adopters can be extremely challenging, requiring attention to details, deep understanding of the needs of the varying community audiences and innovative approaches to achieving your business objectives. Bridging the adoption gap means getting to the heart of what your audiences care about: helping them find people like them, information they care about, and making the experience relevant to their work.

    In this session, Cerner, a leading provider of IT solutions in the Healthcare industry, will speak about its context-based approach to driving member engagement inside of its community.


    Brice Jewell



    (A video of this session is available on the JiveWorld event website or listen to presentation here, and you can comment and rate the session below.)



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