For many companies, one of the most critical aspects to driving competitive advantage is great customer and partner experience. However, with customers talking about your company across a proliferation of channels and fierce competition for mindshare with partners, it's difficult to ensure a consistently exceptional experience. Enter Jive customer and partner communities. In this session, you will hear TEDTalk style presentations (short, game changing, and inspiring) from 3 companies from entirely different industries; telecommunications (Marketstar), office furniture (Steelcase), and building efficiency (Johnson Controls) focused on leveraging Jive to better connect with customers and partners. Topics and real-world examples of what's worked, advanced gamification techniques used to drive engagement, and results being seen will be shared in this dynamic and interactive session.