Fifty hours. This is the typical number of hours your salespeople have to sell each week. The question that is keeping your sales leaders up at night is this: am I getting the maximum productivity out of every rep in those 50 hours -- are we maximizing the yield per rep every hour of every day? To maximize productivity, sales leaders look for tools that can help them improve two things: sales efficiency and sales effectiveness. In this presentation, James Ninivaggi from Sirius Decisions will share a framework to help you and your sales leaders understand the true productivity of your reps, and identify areas to improve efficiency and effectiveness.