• Are consumer social networks like Facebook and Twitter enough for marketing?
  • Can both B2B and B2C benefit from social marketing?
  • How do you measure social marketing success?

These are just some of the questions social marketing attendees discussed at my first roundtable today. 


Roundtables are a great way to connect with like-minded folks over common roles and business challenges.  It’s not too late to sign-up for these sessions at the registration desk.  There are seven roundtable topics, each scheduled at multiple times throughout today and tomorrow.


Choose from:

• Improving internal collaboration

• Improving social marketing

• Improving customer support

• Improving sales enablement

• Improving corporate communications

• Integrating Social Business into your enterprise

• Technical integrations