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Thank you to everyone who participated in the Community Manager Workshop during the Rocky Mountain User Group Meet-Up on 5/21. Take a look at the picture below, and you may remember our activity surrounding the different roles and responsibilities of a Community Manager. I took some time on Friday to compile these different responsibilities. While the role probably means something different to each of our Jive instances, there were some common themes. Below are the top ten.


Top 10 Roles of a Community Manager:


  1. Moderate and manage Content - moderate it, publish it, curate it, promote it, update it, analyze it, organize it

  2. Market your site- As Community Managers, we are the ultimate champions of our sites. This often means learning how to market our sites to various audiences.

  3. Provide general site maintenance, technical support, and upgrade planning

  4. Review site reporting and analytics

  5. Recognize contributors - As our communities grow, it can be important to recognize those contributing to the community. This recognition may mold positive behavior for other users.

  6. Build and administer new groups

  7. Document use cases, share best practices, and meet with other Community Managers

  8. Answer questions. But since you can't do it alone..."Form an army of experts, evangelists, and watchdogs" to help answer questions and promote your community.

  9. Provide training and coaching on the community's objective and functionality. This includes documenting and distributing community guidelines.

  10. Engage!


Did we miss something? If you have other ideas, please share them below!



Hey Rocky Mountain User Group,


It's been awhile since we had any activity in this group and I sincerely apologize. It's a testament to the need for CM's to be tenacious in both content creation and community outreach. The role of community manager is challenging and hard to define. No "traditional" department exists where they reside - our CM works in the Training Design Department of the Channel Training org. They have also emerged in IT, Corporate Communications, Operations, etc.


The responsibilities of the CM also varies greatly. The CM often begins as an advocate of a platform and someone that spins up a community while defining rules of engagement and observing behavior. But as Social Business Systems mature we are seeing an evolution in the role and a re-structuring of purpose. The cultivator becomes the curator and teams revisit the compost heap of failed proposals and engagement techniques to see if they can resurrect something or mine good ideas. Like all of us that support and promote a social platform we all find ourselves in a similar spot, asking a similar questions...where do we go from here?


Let's get together soon and talk about the present state of Community Management and what the future may bring. Here's some food-for-thought?


1. If someone had a career goal of being a Sr. Community Manager what college curriculum would you recommend?

2. Start with "what do you do?" and then ask "why" five times and see where you end up.

3. Why isn't there an Office of Community Management in your organization?


Jacob McNulty what do you say we get the band back together?


Adam Behrens

Well, we wrapped up the first customer hosted Jive customer meeting at DISH. Thanks to everyone that helped put this together and participated.


We had five objectives:

  • Have fun
  • Be open
  • Solve problems
  • Walk out with ideas
  • Leave wanting more


I think we met our objectives

Have fun - plenty of laughs

Be open - shared a lot of insights including missteps and mistakes

Solve problems - I think this is on-going as we made some great connections and started some great conversations

Walk out with ideas - check

Leave wanting more - Jacob McNulty expressed interest in hosting the next meeting ('re it)


Also - keep me accountable for some action items:

Upload the deck with facilitator notes, meeting notes, and any process documents you feel comfortable sharing


Workshops left open:


Missteps and Mistakes - to be continued

missteps and mistakes.jpg

Executive Steering Psuedo-Case Study

Executive Steering.jpg


Mile High Meet Up

Posted by a_behrens Sep 4, 2014

Tomorrow DISH Network will host some Rocky Mountain User Group Members as well as some non-Rocky Mountain User Group Members. Look forward to seeing you all tomorrow and continued get-togethers.


If you feel you didn't get an invite - check your Spam Filter.

Good Day Mile High Jivers,


I would like to host a customer roundtable here at the offices of DISH and extend an invite to anyone using or implmenenting Jive that would like to attend. I would like to keep the agenda open but mainly want to discuss a few high level items:


1. What would you do differently with the implementation if you went back and did it again?

2. How are you measuring business value?

3. Are you experiencing challenges

     - Upgrades (7 or Cloud)

     - Customizations

     - Info Security

     - Cost justification

     - Scale

     - Resistance


I will be inviting our existing Jive support team but also Director level individuals from HR, IT, Corp Comm, etc. Today our instance is primarily in Sales with a community of 12,000 internal and external members. We will be sharing our own story as well as contribute to the discussion.


I will be posting dates soon and working with our Jive contacts to send out invites.



I'm excited to join the Rocky Mountain User Group as a customer and group admin! Thank you Kelly Carlsted for reaching out and allowing me to help curate the customer "cluster" here in Colorado. I've had a chance to meet many of you through regional Jive events and in Vegas at JW. I'm excited to start engaging a group that has more to share other than our view of the mountains and a love of craft beers. We get to utilize one of the coolest social business platforms around and work to make sure it's a valuable tool for our audience.


I have a few personal goals for our community but want to hear your feedback as well. My primary goal is to increase dialogue within our group and work with Kelly Carlsted and Roger Hughes to schedule "quasi-official" meet-ups here in the Denver area either at our office locations or a happy hour off-site.


Over the next few days I'll be populating this group with some polls designed to seek out your needs and some discussions around some of my favorite social biz topics.


I look forward to seeing our community grow both in users and engagement.


Jive On,


Adam Behrens


What do you want to meet about? Poll