1 Reply Latest reply on Jul 9, 2012 2:54 PM by jcassella

    The Central Jersey Sun - Buy Local initiative will benefit Robbinsville community, businesses

    Andrew Kratz

      The Central Jersey Sun - Buy Local initiative will benefit Robbinsville community, businesses

      The Central Jersey Sun

      The next time you walk into a large chain retail store or restaurant, Robbinsville wants you to think twice. During his state of the township address on

      My fair town leveraging gamification techniques to encourage "local buying".  I'll reach out to the mayor to see if we can help educate. 

      A miss-conception with these things is that you have to handout money to get the right behaviors.  Techniques such as leader-boards (the best local buying families), missions (buy at 5 local stores in the next 5 days to get a badge) etc.. all have an impact with no dollars handed out.   

      Gamification is not about money and not about games...it is about what motivates us to do stuff.  (recognition, accomplishment etc..)

      Posted via Jive anywhere (or is it everywhere, somewhere?)..anyway cool tool as you surf the web and a very quick install (look under tools (the down arrow next to your name at the top of the Jive Community))

      http://cj.sunne.ws/2012/06/29/buy-local-initiative-will-benefit-robbinsville-community-businesses/

      Shared with Jive Anywhere