0 Replies Latest reply on Jul 5, 2012 2:16 PM by stephanie.bies

    Blogwell Chicago 7/18/72

      Chicago Area Folks,

       

      I want to invite you to be our guest at at Blogwell Chicago. The event will include FedEx, MillerCoors, U.S. Cellular, 3M, American Family Insurance, Reebok, Kraft Foods, and Aetna sharing their case studies in corporate social media. Jive will be onsite as a major sponsor and a live blogger. Please contact stephanie.bies@jivesoftware.com for your free pass to this upcoming event.

       

      Details are below:


      Date:
      Wednesday, July 18th, 2012

      Location:
      Blogwell
      Venue SIX10
      610 S. Michigan Avenue
      Chicago, IL 60605
      312-322-1787


      Agenda:
      1:00PM: Welcome Session: How Big Brands Use Social Media

      1:20PM: Break

      1:30PM:

      • Kraft Foods with Beth Reilly, Digital and Social Marketing Lead
      • FedEx with Renee Horne, Director, Digital & Social Media Engagement

      2:00PM: Break


      2:10PM:

      • Reebok with Tyler Bahl, Brand Engagement and Media Manager
      • American Family Insurance with Michele Wingate, Social Media Manager


      2:40PM: Snack Break

      3:10PM: Social Media Ethics Briefing: Staying Out of Trouble
      Andy Sernovitz, CEO @SocialMediaOrg

      3:40PM: Break

      3:50PM:

      • U.S. Cellular with Sherri Maxson, Director, Digital Marketing & Social Media, and Jessica Masterson, Social Media Manage
      • Aetna with Lauren Vargas, Community Management Strategist


      4:20PM: Break

      4:30PM:

      • MillerCoors with Lisa Zimmer, Digital & Consumer Outreach Specialist, and Sonal Mehta, Digital Media Specialist
      • 3M with Greg Gerik, Social Media Leader, /Transform

       

      5:00PM: Adjourn