2 Replies Latest reply on Oct 26, 2015 9:21 AM by mgroffburling

    Latest McKinsey report on social business

    Dennis Pearce

      McKinsey does a yearly survey on social business adoption and just released their preliminary findings for this year: Taking the measure of the networked enterprise | McKinsey & Company

       

      Companies that are "power users" see more benefit than those that dabble or adopt the tools as copycats merely because their competitors are doing it (no big surprise there).  But one sentence jumped out:

       

      It’s interesting that the incremental value from social technologies appears to be as large as it was from computers in the 1990s and, more recently, from technologies linked to big data.