I remember once hearing a community owner discuss how her Jive intranet switched owners, and the new owners didn't get it. So despite having a community with some solid successes, she had to reconsult her original files that were used when first making the pitch to get a collaborative intranet. When I heard that I thought "What a nightmare!" But now I wonder. Perhaps it's good to go back to basics and remember why we are on this mission to improve collaboration in our organizations. But then going back to basics doesn't mean we'll stop at this juncture again and continue in a loop. It might propel is into a new direction in collaboration evangelization we hadn't envisioned yet.